I don’t think that it is any surprise that Disney’s Snow White and the Seven Dwarfs was the top selling Blu-ray title last week, though the margin of the win is pretty shocking.
Not only did Snow White sell more than 16 times its nearest competitor, it sold over two and a half times as many copies as the entire rest of the top twenty chart combined.
In fact the title was the top seller in the DVD chart also, with the Blu-ray Disc release outselling all the Monsters vs. Aliens DVD almost two to one and lead to a 17% market share for Blu-ray for the week.
I believe that this is the first time a Blu-ray release has topped the DVD chart – congratulations to all the folks at Disney on this excellent release.
New release Trick ‘r Treat from Warner took 8th position.