And I admit that I was one of the buyers!
I see over at the Carpetbagger Blog at New York Times that first day sales of the Dark Knight DVD was in the order of 3 million copies, and that the Blu-ray version managed 600,000 copies.
These numbers include the USA, Canada and the UK.
Warner expects to hit 1 million Blu-ray Disc sales by Saturday – which would make it the first Blu-ray title to sell 1 million copies in the first week.
The article says that Blu-ray sales were especially strong at grocery stores – certainly a surprise to me since I have only seen Sony and Disney titles at my local Safeway.
It is exciting to see these kinds of sales numbers for sure, for what was definitely the most anticipated Blu-ray release for the year.
It also looks like it managed right around 20% market share for Blu-ray Disc also, which is pretty much in line with my expectations.
I can’t wait to see some more formal sales figures as they come in…