The Blu-ray market share for the week ending December 13th was 14%, for a new record Blu-ray Disc revenue - just a fraction short of $80M - according to Home Media Magazine.

Certainly $79.86M revenue is not to be sniffed at, up 70% over last year for the same week.

Harry Potter and the Half-Blood Prince from Warner easily took 1st place in the chart, selling almost four times the 2nd placed Public Enemies from Universal.

Terminator Salvation from Warner, Star Trek from Paramount and Up from Disney rounded out the top 5.

With a strong performance for a television show, Lost: The Complete Fifth Season from ABC/Disney took 8th place, while the Julia Childs movie Julie & Julia from Sony Pictures settled for 10th position.

Interestingly the bundled Lost: The Complete Seasons 1-5 also featured in the top 20 in 18th place.

Over to market share per title, the top seller Harry Potter and the Half-Blood Prince had an impressive 24% market share for Blu-ray Disc.

Public Enemies did even better with 30% on Blu-ray, while Julie & Julia was on the lower side with 6% on Blu-ray Disc.

Star Trek from Paramount continues to do well on Blu-ray, also with 30% market share, while Terminator Salvation had a very strong 43% on Blu-ray Disc.

In the more typical range, Lost: The Complete Fifth Season from Disney had a 16% market share on Blu-ray while recent releases Transformers: Revenge of the Fallen sold 18% and Angels & Demons  sold 25% on the format.

All in all I think we have a stronger performance for the year’s big titles, though the smaller movies still show that Blu-ray has a long way to go for ‘universal acceptance’.

This entry was posted on Friday, December 18th, 2009 at 10:38 am and is filed under Market Share. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.